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Strona domowaBlogiArtykuł #42774

[Q3 results] Kotobukiya is in trouble[Q3 results] Kotobukiya is in trouble

MoeromoeroMoeromoero12 d. temuNews
Hello collectors,
Kotobukiya had just announced results for the third quarter ended 31/3/2019.


Key highlights are as follows:

Sales revenue -12.7% from year-ago quarter.
Operating income -94.6%
Making a quarterly net loss of 3 million.
(very insignificant from an enterprise's standpoint)

Net profit for fiscal year ended 6/2019
is expected to be around 130 million,
-69.9% from last fiscal year.

It is believed that profitability is relatively getting worse
due to the recoil after Frame Arms Girl merchandise released last year had significant impact on sales.



Source: Social Game Info
gamebiz.jp/?p=2...


What do you think are the key issues holding Kotobukiya back?
Are you optimistic to the future performance?
What do you expect form Kotobukiya?
1,653 wyświetleń • 28 komentarzy

What do you think about the future of Kotobukiya?

  • 24%Optimistic
  • 61%Neutral
  • 15%Pessimistic
  • 257 głosów

Komentarze28

Interesujące komentarze
38pt
Kotobukiya usually makes inexpensive figures of decent/good quality compared to other figure companies so if their doing bad imagine how other companies that charge an arm and a leg for their figures are doing. I hope that they dont decide to raise their figure prices in hopes to raise revenue like the other figure companies have been doing, we're already seeing prices of 1/6, 1/7, and 1/8 figures costs as much as a 1/4 figure used to costs 3-4 years ago.
12 d. temu
32pt
ive always had a soft spot for koto for some reason. i mean, seriously, as someone whos been collecting for over 6 years, ive seen figure prices rise to insane levels, and koto is probably the only manufacturer still selling for reasonable amounts. $100 will get you a fairly nice, fairly dynamic koto figure or it will get you a figure of... a girl standing still... from any other company. i guess koto has always sort of seemed like an underdog to me. so yeah, id be really sad to hear them change their practices or fail.
11 d. temu
Najnowsze komentarze
2pt
I think they will pull through. They have a large western and asian presence, produce good price-quality ratio figures and have a diverse line-up. The makings of a winning formula.

That said, we're still suffering from the after effects of the recession, not including natural disasters like Trump or May in the calculation. In addition the newer generations tend to be more streaming youtube focussed and spends less on luxury items.

Though times to be a collector as we've reached the end of the Golden Age.
9 d. temu
1pt
Drizzyrissy (11 d. temu) #59272939Kotobukiya is probably the number one company for good quality/low prices and rereleases
I think you didn’t saw the 1/8 size figures cost the price of a 1/6 1/7 scales, just take Dante from DMC V cost almost 20k for a 1/8 size, not cheap at all when you see Leon Artfx that we’re released before cost less and is a 1/7 and since then the resident evil vendetta didn’t get a re release and skyrocketed in price. May be because they aren’t able to provide enough stock (Leon mostly)

indian_summer22 (11 d. temu) #59276716They literally have their own Eu-Store set up. What else do you expect them to do?
I didn’t know about that at all D: is this an online shop ?

CaptainZ (11 d. temu) #59277012

May be they started to lose focus on what makes
10 d. temu
1pt
Tattsuns (11 d. temu) #59265099
People are allowed to have their own opinions but I agree. Koto is no longer a good "bang for you buck" company (that now belongs to Banpresto IMO). Koto, especially for very popular franchises like Fate, Cowboy Bebop, Idols, etc, does seem to fan gauge. Even their flagship Bishojo line has markedly decreased in quality over the years.
Also, I see people mass disliked my quip about Koto making too many SKUs and I should probably elaborate. It's pretty well documented that within the toys industry the explosion of SKUs (especially in the kid-ult sector) is unsustainable, hence why companies like LEGO have had lower than expected profits. At the very least I think Koto should cut out all the convention/color exclusives.
11 d. temu
0pt
Tattsuns (11 d. temu) #59265099[...]they should also make their product available for Europe easier.

They literally have their own Eu-Store set up. What else do you expect them to do?
11 d. temu
0pt
Tattsuns (11 d. temu) #59265099I think Kotobukiya should release less pricey figures, their prices sky rocketed for approximative same quality scale, that is the reason why they didn't sold the way they used to, also it would be great to have a re-release for popular figure and they should also make their product available for Europe easier.

Kotobukiya is probably the number one company for good quality/low prices and rereleases
11 d. temu
1pt
I think Kotobukiya should release less pricey figures, their prices sky rocketed for approximative same quality scale, that is the reason why they didn't sold the way they used to, also it would be great to have a re-release for popular figure and they should also make their product available for Europe easier.
11 d. temu
17pt
Kotobukiya is a great company.
I think this article means the complete opposite than it seems at first.
"profit went down since the frame arms girls anime"
More like the frame arms anime gave them a huge profit boost they havn't experienced before.
No more commercial anime=less sales
I think they're now back to their original income. Unless they wasted it all on marvel/star wars licenses and have nothing to work with now.
In any case they won't go under, and I'm sure they learn whatever the lesson is.
They've been around for a while, they're not going away anytime soon.

Personally, I'd lower the price of their model kits to better match the competition, and raise the price of their statues. Bandai is a giant and if you have to choose between a model kit that costs 20 bucks and 60+ it makes a huge difference.
11 d. temu
3pt
I can't imagine this business is a hugely profitable one to begin with, but due to the world's current state, it will definitely get worse.
11 d. temu
1pt
If they listen too much to Marvel/Disney and make stuff like this:-

ITEM #842435

Then they really might be in trouble lol!
11 d. temu
2pt
Moeromoero Chinese Dress Hunter
jumpluff (11 d. temu) #59200008I value Kotobukiya's presence in the industry a lot. They research well, they release well-priced figures from a variety of franchises, and their quality is good for the price point - they've improved if anything. I'm worried that, to plug up the hole, they'll need to start compromising on aspects of this, or stop making as many unique products, or scale parts of the operation down to concentrate on the more viable parts.
I'm happy they're rereleasing older figures and I hope that works out well for them. I can think of at least two (and probably more) popular Koto figures I would buy on rerelease very happily. One of these figures is quite inflated in the secondary market (a Cardcaptor Sakura figure). They have a great catalogue.
I agree with the assessment of others - that with figures reaching the price point they have, many would rather save up for really deluxe figures rather than have an assortment of nice but less fancy figures. Also, those companies have access to really good licences for this, like Fate.
Koto's licensing strategy is great for fans, but it might not be sufficient for them, maybe they need more reliable moneymakers and things that are less likely to be seasonal fads.
I guess I would also have to see the financials of other figure companies. To some extent figure collecting might be on a downturn for some fans and there are economic pressures in a number of countries right now, with a recession on the cards. Without having a look, this could be particularly affecting Kotobukiya, who make a lot of Western-focused merch (but that could be their most successful stuff for all I know).


It makes perfect sense. When the average price level in the market skyrocketed, it become a luxurious kinda hobby. I look back to the figures I bought in 2006, they are like 3,800 yen at the time~~~~ even after adjusting for inflation, the price bump is huge.
People might tend to save for a big shot on what they really want.

But I still think Kotobukiya has significant brand value and reputation.

I do think the financial reports are not just for investors but we, We really love figures in general, just hope the industry is doing well. So looking at the reports does help understanding what risks or problems those companies are facing.
11 d. temu
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